Designing for the Right User: Why Personas Are the Secret to Better Power BI Reports

#fabcon2026 #session #wednesday #power-bi #design #personas #learning #microsoft #fabcon2026-session

Description

Reports don't fail because you're bad at design. They fail because they're built for the wrong user. Learn how to identify the real "characters" behind your Power BI reports, from the big-picture strategist to the action-taker and the detail-obsessed analyst, and how to tailor layout, detail, and interactions so each user gets what they need to make confident decisions.

Key Takeaways

Reports don't fail because you're bad at design
Learn how to identify the real "characters" behind your Power BI reports, from the big-picture strategist to the action-taker and the detail-obsessed analyst, and how to tailor layout, detail, and interactions so each user gets what they need to make confident decisions
They fail because they're built for the wrong user
Feature-oriented — focuses on capabilities and live demos

My Notes

Action Items

Resources & Links

Slides

Designing for
The Right User
Why User Personas re the
Secret to Better Power BI
Reports
Elena Drakulevska
Elena Drakulevska
BI & UX Consultant
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